Why your logo isn’t just a pretty picture: brand strategy and design explained
Picture this – you’ve got a shiny new logo, but …
Is your marketing roadworthy? Take the 5 minute MOT test
Would you drive a car without an MOT? I wouldn’t. …
When your marketing’s full on but your results are on a diet
If your marketing to do list looks like an all …
Building a brand in e-commerce: lessons from The Wide Welly Company
Starting a business isn’t just about having a great product …
The empty biscuit tin test: 5 signs your marketing isn’t working
The kettle’s boiled. You’ve picked your favourite mug. The tea’s …
What does a product business marketing strategy include (and why most don’t have one)
Remember that Friends episode where Phoebe is selling toner and …
Why your product business website isn’t converting and how better copy can fix it
You’re not the only one who’s spent hours on your …
How to pitch your product to retailers (without sounding like everyone else)
Because blending in is not a strategy. So, you’ve got …
Do you need category management?
3-minute check for time-poor founders If you’re a product-based business …
Retail sales strategy: why ‘just having a good product’ won’t cut it
You’ve got a great product. Retail ready. Packaging that pops. …
The Business MegaBrew Episode 1: Preparing for 2025
If you don’t have time to watch our full video, …
How to plan and create an effective lead magnet
This video looks at lead magnets – specifically how to …
How to use a lead magnet to grow your subscribers
This video is about email marketing and how to get …
5 marketing strategies for business growth that every organisation should master
I bet if I asked you what your business goals …
9 tips and topics to use in your email marketing newsletters
This vlog is about email marketing and specifically what to …
How to build your email list – where to place your email subscribe box
Do you want to get more people on your email …
How to improve the checkout process to avoid losing sales in your online store
E-commerce marketing tips In your online shop, do you find, …
How to use product descriptions to encourage people to buy from your online shop
If you’ve got an online shop, but you want to …
Use product images to get more online sales
If you have an online store which is getting lots …
AI tools for video creation, editing and repurposing content
The use of AI in marketing has been discussed over …