What the 2026 trends mean if you want a retail listing this year
If you’re thinking about getting your product listed in retail …
Health as a lifestyle driver: what 2026 means for food and drink brands
Health isn’t just a moment anymore. It’s not January only…new …
When retailers say “simplify the range” – what they’re really saying
It’s one of those phrases that no supplier likes to …
Sustainability simplified: how brands can stay credible in 2026
Sustainability. It’s one of those topics that makes most founders …
Enhanced experiences: why they matter in 2026 and what buyers will look for
Everyone is talking about “enhanced experiences” for 2026. With the …
How to get your product on shelf next Christmas (without relying on luck or elves)
Dreaming vs doing If you’re in your wonderful world of …
Why category confidence beats chasing the next shiny thing
Spotting the next big thing Every so often, there’s a …
How to use product descriptions to encourage people to buy from your online shop
If you’ve got an online shop, but you want to …
What is category management in retail?
Have you heard the phrase ‘category management’ but not got …
What marketing strategies are used to sell products?
In today’s challenging world of retail, is the question on …
Marketing strategy for a new product – practical tips to launch your product
You’ve developed an amaaaaazing new product. Woo! Way to go! …
Is there a market for your product? 8 tips to get you in the know
Have you designed or even made a product that you …
Marketing support examples – how you can cut through the noise
Are you struggling to get your products noticed in a …
How can I market my product successfully? Answering the key questions
I’ve worked with clients—manufacturers or retailers—who initially experienced success without …
Christmas marketing campaigns – what manufacturers and retailers can learn for next year’s success
During the festive period, you’re focussed on getting products out …
Marketing support for manufacturers in the UK retail sector
In today’s super speedy world, getting your products onto shelves …