Expanding your product range – should you, or shouldn’t you?
A lot of retail businesses have peaks and troughs in …
Summer events – tips to build them into your retail marketing strategy
I’m at it again. Planning ahead. And yes, I know …
Building retail returns into your product marketing strategy
When consumers buy online, little thought goes into the cost …
Why you should think spring marketing in November
Daffodils popping up, blossom on the trees and fluffy chicks. …
Social media strategy – do I really need to have one and what should be in it?
Well as a retail marketing professional, of course my answer …